Light Touch Interactive Projector Turns Any Flat Surface Into A Touchscreen

Welcome to the world of
viruses, where you can
get the blame for
someone else's
infection.

Some years ago, The Washington Post invited readers to come up with a midlife list of goals for an underachiever. The first-runner-up prize went to: “Win the admiration of my dog.”

It’s no big deal to love a dog; they make it so easy for you. They find you brilliant, even if you are a witling. You fascinate them, even if you are as dull as a butter knife. They are fond of you, even if you are a genocidal maniac. Hitler loved his dogs, and they loved him.

Breaking Up in a Digital Fishbowl

A new dating order has emerged in the era of social media. Couples who used to see each other’s friends only at parties now enjoy 24-hour access to their beloved’s confidants thanks to Facebook. Sharing passwords to e-mail accounts, bank accounts and photo-sharing sites is the new currency of intimacy. And courtship — however brief or intense — is wantonly scrutinized by the whole world on Tumblr and Facebook.

As a result, the idea of what it means to break up is also being redefined.

via nytimes.com

Reader comment:

This is what happens when people wholeheartedly give up their privacy for the sake of being up-to-date with the latest technology.

Miguel Jose, Minneapolis

I can sum up every article, book and column written by notable management experts about managing IT in two sentences: "Geeks are smart and creative, but they are also egocentric, antisocial, managerially and business-challenged, victim-prone, bullheaded and credit-whoring. To overcome these intractable behavioral deficits you must do X, Y and Z."

Now if one could only figure out exactly what this mysterious X, Y and Z might be...

Go see it HERE

Not everything you do has a return in itself that’s measurable in terms of dollars (which the root of the ROI equation).  So if you’re looking for, say, the ROI on your blog, you’d have to figure out how it contributes directly to your revenue stream in order to measure true ROI. That would require mapping your blog traffic or subscribers to your lead pipeline and conversions in terms of dollars, and tracking how much you’ve invested in time and capital toward the effort.

Measuring success, however, can be different than ROI. You can have successful outcomes that are not measurable in terms of dollars. Qualitative ones like awareness and reach, and quantitative ones like website traffic, media placements, or even things like Net Promoter Scores.

This is why you’re far more likely to be able to accurately and effectively calculate the ROI of your marketing or customer service efforts as a whole, but why it’s going to be much more tricky at a granular level, say, the ROI of your Facebook page alone. All of the successful outcomes, collectively, impact the likelihood of sales growth.